Mario’s: Brand Identity Project
Project Overview
Mario’s is a newly established pizzeria aiming to capture a nostalgic and vintage ambiance while offering the relatively new “Detroit Style” pizza, Hero sandwiches and tap beer. Chef/Owner Jason Hansen asked me to design a timeless logo that incorporates vintage elements, inspired by retro pizzeria signs, and classic typography.
Deliverables
Logo
Lettermark
Signature character
Menus
Packaging
Storefront signage
Employee apparel
Sean Nelson Design 